Sign convention
ExothermicΔH < 0
ΔT > 0 → the calorimeter warms → qrxn < 0 → heat left the reaction, so it is exothermic
ΔT < 0 → the calorimeter cools → qrxn > 0 → heat went into the reaction, so it is endothermic
The calorimeter is the surroundings: qrxn = −qcal always